Imagine you’re in a meeting, pitching an idea, or presenting a new strategy. You’ve prepared well, and the content feels solid. But the moment you start speaking, you see their attention slipping away. You wonder, What’s missing? Here’s a thought: it might not be what you’re saying, but how you’re...

If you’re preparing for a talk or an interview, and you write down the exact...

What does your brain do when you hear the word ‘pepper’? What about ‘grasp’? Or...

To influence, think white space, not white noise Just as visual white space designed into...

Some powerful internal questions to influence up, if you’re nervous or threatened by hierarchy. Hierarchy...

To persuade, check your ‘tone’. How often do you focus on your tone of voice...

Stories as light, web or glue. Do you use stories or case studies as part...

Today’s topic is an important word choices distinction that can make a big difference to...

For influence, question lazy labels We label and put people and ideas into boxes all...

1. To influence: are you speaking a universal truth, or your own? If as a...