What does your brain do when you hear the word ‘pepper’? What about ‘grasp’? Or ‘hat’? All these words fire up not just your language circuits, but different senses through other relevant brain circuitry. ‘Pepper’ activates your taste circuits. ‘Grasp’, your motor movement circuits. ‘Hat’ – visual circuits. Whatever you...
To influence, think white space, not white noise Just as visual white space designed into...
Some powerful internal questions to influence up, if you’re nervous or threatened by hierarchy. Hierarchy...
To persuade, check your ‘tone’. How often do you focus on your tone of voice...
Stories as light, web or glue. Do you use stories or case studies as part...
Today’s topic is an important word choices distinction that can make a big difference to...
For influence, question lazy labels We label and put people and ideas into boxes all...
1. To influence: are you speaking a universal truth, or your own? If as a...
Are you aware of what you do with your hands, or if you use many...
A frequent challenge when speaking is to avoid adding empty phrases when you communicate. And...